Who is Ouidad?

   even though i went to jewish schools i was one of the few people who had curly frizzy hair. straight hair ruled. straight hair was always more glamorous.  i always wanted to have smooth , shiny, straight hair like the women in the shampoo commercials on tv. alas that was not meant to be.
i know a lot of closeted curly haired girls. they will never let anyone see them with curly hair and they go weekly to have someone blow their hair straight. they fear rain as much as the wicked witch from the wizard of oz. i have my hair blown straight once in awhile but it is too much work to maintain straight hair when you have hair as curly as mine is. i resolved long ago to embrace my curls. this my friends is what i really like about the message of  ouidad. though she is a business, she strives to empower those of us with curly hair to have pride in our hair.

Ouidad

  i have curly hair. people think that you just wash your hair and voila you have beautiful curls. guess again. it took me until i was 27 to realize that you can only brush curly hair in the shower and perhaps when you are applying leave-in products when you get out of the shower. if you comb or brush your hair once it is dry you will ruin the curls and end up with a frizzy mess.
recently i tried some of the ouidad hair products which were created specifically for curly hair by the curly hair guru ouidad. so far i really like them. they are the only curly hair products that do not leave my hair crunchy or sticky.
so far i have tried the moisture lock leave-in conditioner in tandem with the climate control heat and humidity gel which seem to work well.
ouidad has a salon on fifty-seventh street in nyc. i have never had my hair cut there because it is a bit too expensive for my pocketbook , but i think that the hair products are more reasonably priced and worth the expense.
on ouidad's website she has user friendly instructional videos on how to style curly hair.